Media Buying

Of course, size does matter

when it comes to negotiating media rates, „Big Spenders“ don't just have money on their side, they also have the ability to invest in dedicated staff and research. You need knowledge and experts to be able to exploit market chances and be on eye level with powerful agencies and media owners.

We know how the media markets work and what quantitative and qualitative levers to use. Advertisers who do not have or cannot access media expertise run the risk of becoming victims of an intransparent market.

As a first step we assess media buying potential with our proprietary tool BuyMeter™. If required we can then support you through the entire buying process.